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Our client is looking for an experienced Market Research Insights Director who is passionate and curious about insights and skilled at weaving those insights into compelling stories for clients to use.  The Insights Director is primarily responsible for addressing business problems presented by clients and conducting outstanding market research support towards providing insights to address those issues.

Responsibilities and Expectations:

Essential Duties:

  • Become an expert for assigned key client accounts and integrate competitive, client, and industry information throughout project execution
  • Work across teams on renewing tracking studies and selling project extensions
  • Anticipate and identify project problems and find solutions independently
  • Effectively communicate with clients, peers, and other senior staff
  • Assist in the planning, scoping, and pricing of project work
  • Onboard and mentor new talent
  • Oversee internal project team members who are responsible for checking online survey programs, facilitating data collection/qual. fieldwork and monitoring sample quotas, coordinating with vendors, programming and proofing data tables, conducting advanced analytics, and populating and proofing client reports
  • Develop the “story” of each research project, crafting a compelling summary that utilizes visuals 
  • Ensure consistency across reports/projects and proactively pull insights across projects
  • Manage entire project lifecycle for quantitative and qualitative research
  • Typically assigned to highly complex projects
  • Serve as primary day-to-day client contact and manage all internal and client-facing project-related meetings
  • Monitor project budget, work plan, profitability, as well as project and billings schedule, to meet or exceed targets
  • Lead and collaborate with project team on writing questionnaires, developing tab and analysis plans, creating weighting schemes, reviewing advanced analytics outputs, developing report templates, populating and proofing data, analyzing quantitative and qualitative data, and writing clear and actionable report summaries and implications
  • Adhere to defined approaches, processes, and best practices
  • Take advantage of training and development opportunities
  • Ensure end-to-end client/project delivery 


  • Bachelor’s degree in Statistics, Market Research, Marketing, Psychology, Sociology, Applied Economics, Political Science, or related field
  • Minimum 7 years of professional market research experience 
  • Minimum of 4 years independently managing multiple custom market research projects
  • Advanced understanding of market research methods with applied knowledge of primary research techniques
  • Experience in leading teams and/or training others on research techniques/best practices
  • Excellent communication skills
  • Experience delegating to, managing, and influencing teams and individuals
  • Excellent at establishing and managing relationships with clients, vendors, and co-workers
  • Extremely high attention to detail
  • Excellent at managing multiple projects, establishing priorities, and time management
  • Advanced knowledge/experience with project management
  • Experience with at least one research platform or data management/analysis software package (e.g., MarketSight, Qualtrics, Q, SPSS, SQL, Alteryx) preferred


  • 15-25%