• Posted on: Oct 14, 2022
  • Location:
  • Job ID: 35b8bb0c
  • Type: Full Time
  • Category: Executive
  • Posted on: Oct 14, 2022
  • Location:
  • Job ID: 35b8bb0c
  • Type: Full Time
  • Category: Executive

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Market Research (Quantitative) Project Director

JOB SUMMARY

General responsibilities of the Quantitative Project Director are to oversee the execution of quantitative research projects by managing project logistics, creating questionnaires, liaising with other departments on project needs, analyzing data, drafting research reports, and liaising with clients, as well as contributing to the development of internal tools, methods and other special projects to support the growth of the quantitative practice area.

QUALIFICATIONS

  • Excellent detail orientation and organizational skills for managing varying types of projects with overlapping timelines
  • Proactiveness in managing and problem-solving project details
  • Flexible and resilient; able to manage complexity, work through details
  • Excellent written and verbal communication skills
  • Excellent people management abilities when dealing with clients and colleagues
  • Excellent analytical abilities – can detect patterns in data that are relevant to project objectives and can describe those patterns with project-appropriate language
  • BA or MA in Social Sciences, Communications, Market Research or Marketing
  • 3-10 years’ experience in marketing research project direction, prior quantitative experience preferred (either in a research department or a full-service supplier)

 

JOB DUTIES AND RESPONSIBILITIES

Assist in the drafting and revising of documents such as questionnaires and reports.

Helping organize logistics and coordinating the scheduling and timing of research activities and fieldwork among clients

Communicate with the tabulation and coding departments the analytical requirements of projects

Drafting final reports and presentations that detail key findings and implications culminating in strategic recommendations for the client’s business

Support the sales team in the proposal process including bidding projects, developing costs, and providing inputs to proposals

Provide proofing and editing support for questionnaires, reports, presentations, and proposals

MASTERY AREAS

  • Analysis
    • Can accurately summarize what data is saying and can identify emerging themes
  • Communication
    • Has excellent written communication skills
    • Can draft reports that address major findings, interpretations, implications
    • Can answer questions about the report competently
  • Consulting
    • Be able to understand client’s business situation
  • Content knowledge
    • Has experience with basic quantitative research methods
    • Has knowledge of broad social trends and common social behaviors
  • Conceptualization and Design
    • Understands client’s stated research problem and some underlying issues
    • Be able to design basic research approach to meet client’s needs
  • Research
    • Knows whether quantitative research is appropriate, or not
    • Experienced at overseeing basic quantitative research projects
    • Has knowledge of quantitative research and survey development
    • Understands the research process
    • Project management/coordination
    • Coordinates his/her part of a project efficiently and interfaces smoothly with the other parts of the project
    • Understands how other parts of the project relate to his/her part
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